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Tips and Tricks

Get More With Your Traffic

Everyone has traffic of some kind or another. Whether it’s 3 unique clicks a day, or 1 million, you can ALWAYS make more from your current traffic than you are now.

Banner advertisements
Place a graphic or text banner on every page you have. Promote different types of products and programs on a rotational basis to determine what best meets your customers/clients needs.

If someone is viewing your page, then that someone might just click through and buy something and make you some additional revenue.

Text Suggestions
Often the consumer will appreciate a ‘personal’ recommendation if your site is such that it can be enabled. By saying how you feel about the product you provide some extra credibility that that product/program is something worth talking about – otherwise why would you mention it on your site?

Set up a Directory section on your site
Everyone likes to read reviews. If you have a steady stream of traffic then you can be capitalizing on their readership by making suggestions on a daily basis. Again, it’s the personal touch that really makes a difference. So many consumers have ‘trust’ issues with online sales because they have heard so much about scams and fraud that they need to be helped to feel positive and confident that they will NOT be ripped off when they purchase through your site. You can definitely use this to your advantage when promoting new products to your current customers.

Activate an Email Gatherer and Newsletter
Newsletters truly reach your targeted market. With the new CANSPAM laws in place we highly recommend you view the rules before proceeding in this vein. Click here to view the CANSPAM directive.
Within newsletters you are providing some relevant information that the surfer has requested. Why not upsell within the newsletter? Combine this with the ‘recommendation’ and perhaps you can see how this can be of value.

Special Offers
If you have a large amount of traffic that you send to sponsors on a regular basis, then most sponsors will be more than happy to discuss special offers exclusive to YOUR customers. Perhaps some bonus free content, or a discount on products – but whatever the deal is, it’s EXCLUSIVE to your traffic and so then you have an edge above your competition. Think about it and then get in touch with your sponsors!

Traffic is hard to get. Make sure you’re making the most you from your visitors!

Contact us to discuss any special requirements you may have to increase your return per visitor.

 

 

 

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